Site Collegno, To
Year 2021
Program brand identity, graphic design, interior design

The project reinterprets not only a family tradition in the gastronomic sector towards the generational transition after almost 100 years of activity, but also the reference to the aesthetics of the Turin restaurants as well as the Parisian "passage" itself. The covered galleries, spaces halfway between inside and outside, with their shops, lights and shop windows in which to stop to buy and consume under the lights of the decorative lampposts, become elements that organize and set up the interiors. In this way, the project embraces the entire process of visual and spatial identity of this place which becomes an opportunity for aggregation along Corso Francia. From the naming and logo, to the interior design where sartorial attention prevails.